AI is making it easier for anyone to take their ideas further, but we believe the first prompt is the creative starting point rather than the final destination. We see AI outputs as a new medium to mold, and we believe the combination of human craft alongside AI generation unlocks more expression and a bolder point of view. We’re now in an era where good enough is not enough—it’s merely mediocre. If you want to stand out, you have to push beyond the prompt to get to something great. We have acquired Weavy, joining our platform as Figma Weave, to help us build on this vision.

Generative craft

Weavy brings the world’s leading AI models together with professional editing tools on a single, browser-based canvas. With Weavy, you can choose the model you want for a task (e.g. Seedance, Sora, and Veo for cinematic video; Flux and Ideogram for realism; and Nano-Banana or Seedream for precision) and compose powerful primitives using generative AI outputs and hands-on edits (e.g. adjusting lighting, masking an object, color grading a shot). The end result is an inspiring environment for creative exploration and a flexible media pipeline where every output feeds the next.

This node-based approach brings a new level of craft and control to AI generation. Outputs can be branched, remixed, and refined, combining creative exploration with precision and craft. The Weavy team has inspired us with the balance they’ve struck between simplicity, approachability, and power. They’ve also created a tool that’s just a joy to use.

Building for the next generation

In under a year, Weavy has built an amazing community that pushes the platform further every day—from independent creatives to fast-growing startups to teams at Fortune 100 enterprises. Architects use Weavy to generate images for staging; visual effects artists use it to create media and effects for video games, television, and films; marketers use it to create videos and banners for social; designers use it to create assets for product mocks, branding, and more.

Behind Weavy is a brilliant team—led by founders founders Lior, Itay, Jonathan, and Jonathan—who each bring deep product and engineering expertise and backgrounds in visual effects, animation, and creative production. We share the same community focus, maker spirit, and deep love of craft, and together we have so many ideas for what we can build. We are already growing the team in Tel Aviv (and beyond) to support Figma Weave’s momentum and roadmap.

We’re excited for the new possibilities our collaboration will unlock, as we build a platform where AI enhances creativity and helps our users push the limits of their craft.