Asia-focused technology company Nexawork AI has launched a digital transformation programme aimed at helping founders, project owners and small and medium enterprises (SMEs) develop their first digital products, with packages starting at RM19,900.
The programme offers customised software development, including artificial intelligence (AI) solutions and AI agents. It also provides a full refund of the development fee if the company fails to meet the delivery date specified in the contract.
Co-founded by Allen Tan Chee Hoe, Chief Executive Officer, and Sky Wee, Chief Business Development Officer, Nexawork AI aims to make digital transformation more accessible to SMEs through a network of more than 100 partners.
The initiative will initially roll out in Malaysia before expanding into other Asian markets. Applications are currently open through the company's website.
According to the Asian Development Bank, micro, small and medium enterprises account for 99.8 per cent of all enterprises across 26 Asian economies, employ 67.6 per cent of the workforce and contribute 38.7 per cent of national output. However, digital adoption remains uneven, with many businesses continuing to rely on paper-based processes and spreadsheets.
The company highlighted affordability and implementation risks as key barriers to SME digitalisation. In Malaysia, industry estimates for 2026 indicate that developing even a basic first version of mobile software can cost between RM30,000 and RM60,000, while many SME projects require investments of RM60,000 or more.
Commenting on the launch, Allen Tan Chee Hoe, Co-Founder and Chief Executive Officer of Nexawork AI, said that financial risks associated with digital transformation often discourage businesses from adopting technology.
The programme is designed to reduce the initial investment barrier and give SMEs access to customised digital solutions without committing substantial resources upfront.
Nexawork AI also emphasised that its AI solutions are intended to improve productivity for business owners and their teams rather than replace existing workforces.
Through its partner network and fixed-price development offering, the company aims to support wider adoption of digital technologies and AI among SMEs across Asia.
