SimplePractice, the leading platform powering independent mental health practitioners, announced Care Aide, an AI-powered clinical workflow assistant designed to help independent practitioners reduce administrative burden and stay focused on care. Developed with input from more than 1,000 mental health practitioners, Care Aide builds on SimplePractice’s HIPAA-compliant Note Taker and introduces new tools that support clinicians across session preparation, documentation, treatment planning, intake review, and client summaries.
By streamlining how practitioners review, engage with, and prepare for treatment, Care Aide seeks to address the heaviest operational drains for private practice clinicians, allowing clinicians to navigate their daily administrative tasks with greater ease. Today’s launch is timely as SimplePractice’s “Annual State of Private Practice Report (2025 in Review)” found that, while overall clinician satisfaction in independent practice remains high, a key challenge is the administrative burden. By designing a solution that combats this, SimplePractice aims to redefine how practitioners balance clinical excellence with operational efficiency.
“AI in healthcare deserves thoughtful, measured implementation,” said Jonathan Seltzer, CEO of SimplePractice. “What we hear consistently from clinicians is that they want technology to act as a tool, not a decision-maker. They need support with the administrative work that takes time away from care, while keeping clinical expertise and judgment exactly where it belongs. Care Aide is built around that principle. It keeps clinicians in control while helping with the practical work of preparation, documentation, treatment planning, and follow-through.”


